PRODUCTS & SERVICES

 

Survey Research

Market Segmentation Models

Competitor Analysis Models

Marketing Mix Program

Marketing Effectiveness

Home Entertainment Census

INTERNET PANEL

 

Centris provides an Internet Panel research tool to clients that select this method as their primary research approach. In partnership with Luth Research and their SurveySavvy™ Internet panel, Centris accesses the global online community that reaches high quality respondents. Luth’s patented system of referrals and rewards, state-of-the-art community management and validation processes provides a highly responsive and involved community.

 

The Luth Internet Panel has been Geo Coded by Centris which allows integration of panel responses with the Centris Omnibus program. This provides clients with the ability to develop larger samples or oversample specific segments or individuals on a cost effective basis. Results can be weighted to the national average.